This video discusses various marketing strategies to be applied as a product moves through various stages of its life cycle.
Views: 10214 Vihari S
Marketing Strategy - Product Life Cycle - The product life cycle is an important concept in marketing. It describes the stages a product goes through from when it was first thought of until it finally is removed from the market. Not all products reach this final stage. Some continue to grow and others rise and fall.
Views: 141299 James Slocombe
Subscribe to Alanis Business Academy on YouTube for updates on the latest videos: https://www.youtube.com/alanisbusinessacademy?sub_confirmation=1 The product life cycle represents a series of stages that products--similar to people--go through over the course of their lives. Marketers use their knowledge of the product life cycle to alter their marketing strategies related to specific products. In this video, I'll explain the product life cycle and provide examples of products that fit into each of the stages.
Views: 182454 Alanis Business Academy
Intro to Marketing: Chapter 7: New-Product Development and Product Life-Cycle Strategies By Mr. Tan Teck Ming (Terence Sobbez Tan) Taylor's University (Lakeside Campus) Taylor's Business School Collaborative Research Project with: Mr. Liew Tze Wei (Multimedia University)
Views: 45421 Terence Sobbez Tan
Let's Make Your Business Digital With Lapaas. Join Our Most Advanced Digital Marketing Course. That will cover 23 Modules of Business And Digital Marketing like SEO, SEM, Email Marketing, Social Media Marketing, Affiliate Marketing , Digital Identity Creation, blogging, advanced analytics, blogging, video production, Photoshop, business Knowhow, etc To Know More Call +919540065704 or Visit https://lapaas.com/ Lapaas - Best Digital Marketing Institute 455 Shahbad Daulatpur, Delhi-110042 Nearest Metro Station Samaypur Badli Or Rithala Share, Support, Subscribe!!! Youtube: https://www.youtube.com/IntellectualIndies Twitter: https://twitter.com/Intellectualins Facebook: https://www.facebook.com/IntellectualIndies Facebook Myself: https://www.facebook.com/princesahilkhanna Instagram: https://www.instagram.com/intellectualindies/ Website: sahilkhanna.in About : Intellectual Indies is a YouTube Channel, Intellectual Indies is all about improving Mentally, Emotionally, Psychologically, Spiritually & Physically. #Marketing #Marketing101 #GrowBusiness
Views: 68475 Intellectual Indies
"MARKETING MANAGEMENT MASTERCLASS" Course Link and Discount Code: https://www.udemy.com/marketing-management-masterclass/?couponCode=MARKETINGYT In this video, I have talked about Product life Cycle. ................................................................................................ Web: www.marketingbyvijay.com Check out my blog: https://marketingbyvijay.wordpress.com/ Like my Facebook Page: https://www.facebook.com/marketingbyv... Please send your queries, feedback and suggestions on [email protected]
Views: 20914 Marketing by Vijay
Depending on the stage of the product life cycle you are in - Introduction, Growth, Maturity, or Decline - you may want to utilize different marketing strategies
Views: 1806 Melissa Bublitz
This BeeBusinessBee video looks at the concept of the Product Life Cycle and how this can be linked to the marketing mix. This video will explore how the use of the marketing mix will change depending on where in the product life cycle a product is found. You can find more business resources online at; www.beebusinessbee.co.uk
Views: 2422 Bee Business Bee
New-Product Development and Product Life-Cycle Strategies (Principles of Marketing) | Lecture 7. Subscribe this channel to get more knowledge,Lectures,Presentations etc. Youtube: http://www.youtube.com/c/GetKnowledge?sub_confirmation=1 Facebook: https://www.facebook.com/g8knowledge Twitter: https://www.twitter.com/g8knowledge Instragram: https://www.instagram.com/knowledgeget Course Description: This course focuses on the needs of those who are preparing themselves for an exciting, rewarding, and enriching career in the field of marketing. The main aim is to provide students with issues and situations they can identify with while preparing themselves in gaining knowledge and insights in marketing. Much of the course work will be devoted to discussing these concepts with reference to practical examples and cases. A good balance between theory and practice will be maintained in presenting various concepts. Learning Outcomes: After the completion of this course students will be able to: 1. Understand and discuss the fundamental concepts of Marketing 2. Have a sound idea of the factors involved in marketing planning 3. Identify the roles carried out be different market players 4. Posses a theoretical awareness of basic marketing theories and models for decision making. New-Product Development and Product Life-Cycle Strategies. Topic Outcome: New-Product Development Strategy New-Product Development Process Managing New-Product Development Product Life-Cycle Strategies Additional Product and Service Considerations
Views: 4846 Get Knowledge
http://8b9e06qlq1sw3pfefl1btp0ta1.hop.clickbank.net Marketing Strategy - Product Life Cycle strategy in marking, marketing strategy, sales strategy, marketing, leads strategy, recruiting strategy, business strategy, money strategy, life strategy, thinking strategy,
Views: 42 strategyinmarketing
Welcome to another CanIndian Channel Feature. This is a part of video compilation for preparation for MBA course. The key elements explained in this video can also be used for university level course. I compile this information through various channels such as books (Kothler), seminars, articles (EBSCO host). As my channel trailer suggests none of the information (except the real world example) is mine - I compile the most useful information and articulate this in a fun educative manner. Please feel free to comment, share, like. If there are something that you want to add please drop me a line and I will ensure its looked upon. Thank you for visiting this channel. The List of videos that will be compiled will be for the following core subjects: MBA 101: Introduction to Marketing MBA 101: Leadership MBA 101: Strategic Human Resource Management MBA 101: Operations Management MBA 101: Corporate Governance MBA 101: Financial Management MBA 101: Stratergic Management MBA 101: Entrepreneurship MBA 101: Project Management MBA 101: Franchising -----------------------------------------------------------------------------------------------------------MBA History: 1930: First management and leadership education program for executives and mid-career experienced managers (the Sloan Fellows Program at the Massachusetts Institute of Technology). 1943: First Executive MBA (EMBA) program for working professionals at the University of Chicago Booth School of Business. Chicago was also the first business school to establish permanent campuses on three continents in Chicago (USA), Barcelona (Europe) and Singapore (Asia). Most business schools today offer a global component to their executive MBA. Since the program was established, the school has moved its campuses and is now based in Chicago, London and Hong Kong. 1946: First MBA focused on global management at Thunderbird School of Global Management. 1950: First MBA outside of the United States, in Canada (Richard Ivey School of Business at The University of Western Ontario), followed by the University of Pretoria in South Africa in 1951. 1955: First MBA offered at an Asian school at the Institute of Business Administration Karachi at the University of Karachi in Pakistan, in collaboration with the Wharton School of the University of Pennsylvania. 1957: First MBA offered at a European school (INSEAD). 1963: First MBA offered in Korea by Korea University Business School (KUBS). 1986: First MBA program requiring every student to have a laptop computer in the classroom at the Roy E. Crummer Graduate School of Business at Rollins College (Florida). Beginning with the 1992–1993 academic year, Columbia Business School required all incoming students to purchase a laptop computer with standard software, becoming the first business school to do so. 1994: First online executive MBA program at Athabasca University (Canada). The MBA degree has been adopted by universities worldwide in both developed and developing countries
Views: 546 Can-Indian Channel
Thank you friends to support me Plz share subscribe and comment on my channel and Connect me through Instagram:- Chanchalb1996 Gmail:- [email protected] Facebook page :- https://m.facebook.com/Only-for-commerce-student-366734273750227/ Unaccademy download link :- https://unacademy.app.link/bfElTw3WcS Unaccademy profile link :- https://unacademy.com/user/chanchalb1996 Telegram link :- https://t.me/joinchat/AAAAAEu9rP9ahCScbT_mMA
Views: 26323 study with chanchal
In this video lecture stages of product life cycle has been discussed. A product goes through various stages in its life such as: Introduction, Growth, Maturity & Decline. Thanks for watching and commenting. If you like our video you can Subscribe Our Youtube Channel here https://www.youtube.com/user/gurukpobiyanicollege?sub_confirmation=1 And You can also Subscribe to our Biyani TV Channel for quality videos about Fashion Lifestyle, Current affairs and many useful topics https://www.youtube.com/channel/UC50PUq-NO3Upw7XYsjwKQrA?sub_confirmation=1 Gurukpo.com is the fastest growing educational web portal where all kind of academic information/Notes are available free of cost. For more details visit http://www.gurukpo.com These Videos are produced by Biyani Group of Colleges Jaipur, a fastest growing girls college in India. Visit http://www.biyanicolleges.org Share, Support, Subscribe!!! Subscribe: https://goo.gl/3gBszC Youtube: https://goo.gl/cjbbuL Twitter: https://twitter.com/drsanjaybiyani Facebook: https://www.facebook.com/drsanjaybiyani/ Instagram: https://www.instagram.com/prof.sanjay... Website : http://www.sanjaybiyani.com http://www.biyanitimes.com You can Subscribe to our Biyani TV Channel for quality videos about Fashion Lifestyle, Current affairs and many useful topics https://www.youtube.com/channel/UC50P... Other Suggested Videos: https://www.youtube.com/watch?v=9GBjMbIYjyo https://www.youtube.com/watch?v=-WXxxR-Ry3E https://www.youtube.com/watch?v=zr46j40GgoI https://www.youtube.com/watch?v=NcDOot_Mm6I https://www.youtube.com/watch?v=GiaZLScAg4k https://www.youtube.com/watch?v=hCCBUC0T9lY https://www.youtube.com/watch?v=s71n7rGvv-w
Views: 165831 Guru Kpo
An explanation of how advertising and marketing objectives change across the product life cycle (PLC). This video was prepared by Dr. Dawn Edmiston for her marketing courses in the Raymond A. Mason School of Business at the College of William & Mary.
Views: 950 Dawn Edmiston
http://www.lifecycle-performance-pros.com Business Performance Expert and Performance Management Consultant Victor Holman illustrates the 7 Ps of the Marketing Mix and strategies for managing your marketing campaigns. marketing mix, marketing, marketing strategies, product marketing, people marketing, what is marketing mix, market segmentation, marketing mix example, marketing mix strategies, promotion marketing, market mix, product mix, market planning, marketing process, marketing mix examples. http://www.lifecycle-performance-pros.com
Views: 449682 Victor Holman
The product life cycle consists of 4 stages. Each stage is explained in detail in this video and there is an example of product life cycle provided at the end.
Views: 22563 Marketing 91
Subscribe to Alanis Business Academy on YouTube for updates on the latest videos: https://www.youtube.com/alanisbusinessacademy?sub_confirmation=1 The product life cycle is a theoretical model showing the stages that products go through from creation to discontinuation. Although all products don't go through the product life cycle the same, the model does provide a general framework for how businesses should adapt their marketing mix to the stage the product occupies in the product life cycle. In the fourth and final video of our four part series, we'll explore how businesses can adapt their marketing mix to accommodate products that occupy the decline stage of the product life cycle. We'll finish up this video and series with a discussion of how a businesses knowledge of their product life cycle can help them develop a more effective product mix.
Views: 3228 Alanis Business Academy
http://www.lifecycle-performance-pros.com Business Performance Expert and Performance Management Consultant Victor Holman illustrates the four stages of product growth, from the introduction phase, to the growth phase, to the maturity phase, to the decline phase. product lifecycle management, product lifecycle stages, development of a product, product development, product lifecycle, product stategeis, pricing strategies, product phases http://www.lifecycle-performance-pros.com
Views: 13555 Victor Holman
This Video contains Explanation PLC Product life cycle, Its meaning, Definition, Various stages of PLC, diagram of PLC, characteristics or nature of PLC For the notes used in the video in PDF Format please refer to this link: https://drive.google.com/open?id=1jZsZYiiKAxzKZ7u-Vev73jCQekdCoNL_ or https://drive.google.com/drive/folders/1jZsZYiiKAxzKZ7u-Vev73jCQekdCoNL_?usp=sharing Follow us on Facebook: https://www.facebook.com/Learningtolearn2017 Follow us on Twitter: https://twitter.com/2017learningto
Views: 11673 Learning to Learn
An in-depth discussion of marketing strategy by Professor Myles Bassell.
Views: 1932 Professor Bassell
Subscribe to Alanis Business Academy on YouTube for updates on the latest videos: https://www.youtube.com/alanisbusinessacademy?sub_confirmation=1 The product life cycle is a theoretical model showing the stages that products go through from creation to discontinuation. Although all products don't go through the product life cycle the same, the model does provide a general framework for how businesses should adapt their marketing mix to the stage the product occupies in the product life cycle. In the third video of a four part series, we'll explore how businesses can adapt their marketing mix to accommodate products that occupy the maturity stage of the product life cycle.
Views: 3013 Alanis Business Academy
اسم المساق: إدارة التسويق اسم المحاضر: د.رشدي وادي مشرف الموقع: أ. خالد محمد الأدغم الكلية: التجارة القسم: إدارة الأعمال وصف المساق : يهدف هذا المساق إلى توضيح المفاهيم والتطبيقات المختلفة المرتبطة بالتسويق كأحد وظائف المنشأة وذلك من خلال تعريف التسويق، مبادئه، أهميته، منهج دراسته، المزيج التسويقي, المزيج الترويجي، هيكل التنظيم التسويقي، سلوك المستهلك، العوامل المؤثرة في التسويق، بحوث التسويق، تكاليف التسويق، دراسة مستفيضة للسلعة والسوق وسياسات التسعير والطلب, أدوات التسويق الحديث.. مركز التميز الأكاديمي: http://lectures.iugaza.edu.ps/ http://quality.iugaza.edu.ps/ExcellenceCenter/ar/Default.aspx قائمة محاضرات المساق: http://www.youtube.com/playlist?list=PL9fwy3NUQKwYS-gSa4CLyYZCO-F6qzLZD الجامعة الإسلامية غزة: http://www.iugaza.edu.ps/ar قناة مركز التميز الأكاديمي بالجامعة الإسلامية - غزة على YouTube : http://www.youtube.com/iugaza1
Views: 2102 iugaza1
Product Life Cycle | जानें क्या है Product की Life Cycle The Product Life Cycle. A new product progresses through a sequence of stages from introduction to growth, maturity, and decline. This sequence is known as the product life cycle and is associated with changes in the marketing situation, thus impacting the marketing strategy and the marketing mix. *Introduction Stage: In the introduction stage, the firm seeks to build product awareness and develop a market for the product. The impact on the marketing mix is as follows: Product branding and quality level is established, and intellectual property protection such as patents and trademarks are obtained. Pricing may be low penetration pricing to build market share rapidly, or high skim pricing to recover development costs. Distribution is selective until consumers show acceptance of the product. Promotion is aimed at innovators and early adopters. Marketing communications seeks to build product awareness and to educate potential consumers about the product.
Views: 26833 Rachna Study Studio
Product Life Cycle. A new product progresses through a sequence of stages from introduction to growth, maturity, and decline. This sequence is known as the product life cycle and is associated with changes in the marketing situation, thus impacting the marketing strategy and the marketing mix.
Views: 200 Chennai minds
Views: 976 Mohamad Rozaimi
The concept of Product Life Cycle is fundamental for determining marketing strategy. Product life cycle is useful in explaining how a market evolves to changes in market conditions. It is used to manage a product portfolio and useful in understanding where to direct marketing effort. www.b2bwhiteboard.com
Views: 49500 B2Bwhiteboard
In this video i will teach you product life cycle it includes introduction stage , growth stage , maturity stage and decline stage. Kindly subscribe my channel. Learn with sir kawish. Thank you. #productlifecycle #marketinglecture #marketing
Views: 2598 Learn with Sir kawish
Four stages of Product life cycle # introduction#growth#maturuty#decline HERE ARE THE LINKS FOR MY ALL VIDEOS YOU MAY LIKE Links for; MOTIVATIONAL videos (40 + videos) https://www.youtube.com/watch?v=WM3Upd0MeDg&index=19&list=PLU-cxjF-s0HmnD_TYqmkb6VBL6AusSB_Y Basics of ECONOMICS; Micro & Macro (25 + videos) https://www.youtube.com/playlist?list=PLU-cxjF-s0HngkQ9xdQ5waYtpEO2MkP-D ECONOMETRICS; An introduction (20 + videos) https://www.youtube.com/watch?v=WNf1DLTRlTo&index=7&list=PLU-cxjF-s0Hk0DOXPqauiHBfRgaFpqYxK&t=0s RESEARCH & THESIS Writing (6 videos) https://www.youtube.com/watch?v=ib7yYggOgpA&t=308s&list=PLU-cxjF-s0HlVJnf2dev1KtoAD3ZljWVg&index=3 OLIGOPOLY & GAME THEORY ( 6 videos) https://www.youtube.com/playlist?list=PLU-cxjF-s0HnlCialpcyfz0O8xminDXja Principles of MARKETING ( 10+ videos) https://www.youtube.com/watch?v=mCAogfEz6bs&t=0s&list=PLU-cxjF-s0HlgTwSl9Xk3bx5z8q7kOD6F&index=12 Management; HRM & STRATEGIC MANAGEMENT ( 6 videos) https://www.youtube.com/watch?v=uO3azOb2icE&t=314s&list=PLU-cxjF-s0Hml7o706eKofZ7D4bXIcJwH&index=6 ========= About KOKAB MANZOOR ========= Kokab Manzoor is Certified Trainer, Speaker & Career Counsellor. He has trained thousands of students & Professionals about Leadership & Management skills, Motivation, Personality Grooming, Career selection and about variety of other life skills. Has a sound understanding of needed traits for workplace success and a strong ability to train employees in improving those characteristics. Follow me www.Youtube.com/kokabmanzoor www.Facebook.com/kokabmanzoor19 [email protected] http://kokabmanzoor1.blogspot.com/
Views: 899 Kokab Manzoor
The first P in the marketing mix is explained in this video .It illustrates the stages of developing a product and the importance of branding and brand loyalty .It also explains the different stages and features of Product life cycle and extension strategies.
Views: 4391 Mazen Nasr
In this Video Dr. Vivek Bindra explains the 3 steps to build your product strategy. Through this video , he guides the business class to learn to select the right customers | audience for their business. He says it is very important to understand the demographics|psychographics of the audience. He further says that during the initial days of the business, a wrong customer can kill the liquidity in your business. Acquisition of the wrong customer is very harmful for thee business due to delayed payments, defaults in payments etc. It is further important to identify the right product mix ( High focus | Low focus | No focus ) products in your business. He has also given his audience an unique RISIMIS formula ( Ritual of Sixty Minute Solitude ). Next he explains in detail about the value proposition of a business. On what proposition must a businessman position his product ( Performance value, Relational Value, Emotional value, Relationship Value ). Next, he outlines how to deliver the selected product to the selected customer through an effective marketing communication strategy, value packaging and positioning mechanism, and the right communication channel. This video package is a powerful solution towards upgrading a start up business To Attend a 4 hour Power Packed “Extreme Motivation & Peak Performance” Seminar of BOUNCE BACK SERIES, Call at +919310144443 or Visit https://bouncebackseries.com/ To attend upcoming LEADERSHIP FUNNEL PROGRAM, Call at +919810544443 or Visit https://vivekbindra.com/upcoming-programs/leadership-funnel-by-vivek-bindra.php Watch the Leadership funnel Program Testimonial Video, here at https://youtu.be/xNUysc5b0uI Follow our Official Facebook Page at https://facebook.com/DailyMotivationByVivekBindra/ and get updates of recent happenings, events, seminars, blog articles and daily motivation.
Views: 268085 Dr. Vivek Bindra: Motivational Speaker
In this video we will study about the product life cycle in easy way and also discuss about what is product life cycle, Introduction, growth, maturity and decline Plz like share and support
Views: 6383 ideal notes
product mix in marketing telugu|product mix strategies|Marketing management #productmixinmarketing #productmixstrategies #marketingmanagement
Views: 552 TutorialsMadeEasy
product life cycle|Different stages of product life cycle telugu #productlifecycle #differentstagesofproductlifecycle #productlifecycletelugu
Views: 370 TutorialsMadeEasy